Zach Janik
Is my website...flat?.... A journey in website design.
Restaurants are good at avoiding this. Restaurants draw your attention to food items that have the best return for the restaurant. Have...
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Zach Janik
2 min
Is my website clear?
2024 Ebsta data shows that we have jumped from 7 signatures to 11 signatures to close a deal, assuming because of the bad climate, in...
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Zach Janik
3 min
How to get found online.
Easy way to get your business found online without going directly to their site.
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Zach Janik
3 min
Why reselling someone is so much harder than getting them the first time.
What we think of as knowledge is connections in our brains called synapses which develop over time. Remember your brain is not smart,...
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Zach Janik
4 min
Europe as the next Silicon Valley: A rebuttal.
After reading this article by Anne Sraders, I knew I needed to weigh in my own experience working with overseas companies in that region....
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Zach Janik
2 min
How do I know what buyer persona to focus on?
This is a conversation I have had with companies that are 6 months old, and most recently a company that was 7 years old, everybody...
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Zach Janik
3 min
How to avoid people bouncing when they land on your site?
Statista calculated the 20 most popular websites worldwide as of June 2021, users spent approximately 22 minutes and 44 seconds per...
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Zach Janik
3 min
How to start a LinkedIn newsletter
LinkedIn has shown a big push towards educational content creation on its platform over the past year, showing growth in both personal...
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Zach Janik
2 min
Country spotlight - Moldova
If you have not seen the postings around Linkedin, the hashtag #CreativeMoldova is trending right now as the country is showing growth in...
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Zach Janik
4 min
10 things I learned starting a localization business.
1. Meta descriptions matter Meta descriptions are what appear under the title of the page when your website shows in search results....
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Zach Janik
3 min
How do I sell my product in America? (foolproof)
3 simple steps. Education Problem Solution 1 - Education - It is likely that the information you take for granted as years of accumulated...
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Zach Janik
3 min
5 quick tips to improve your landing page before entering a new market.
Expertise - You need to be an expert in your field, and your website needs to show it. Specifically, the field you are selling into. Do...
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Zach Janik
2 min
Estonia has become a tech hub - EstoniaMafia
Estonia is a country by the Baltic Sea,and currently home to around 1.4 million people. Interestingly enough the land that is Estonia has...
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Zach Janik
2 min
Building a localization company in public
I joined Big Brothers & Big Sisters of America 4 years ago and quickly fell in love with the feeling of helping someone grow - his name...
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Zach Janik
3 min
How to create daily online content.
More importantly, how to create insightful content without becoming a “content creator” - here we go. When I am planning my content for...
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Zach Janik
3 min
Selling to the USA
As a company overseas. It is not hard. You can do it. Often though I find overseas companies are hesitant to aim for the United States...
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Zach Janik
2 min
Localizing my website for America
Localizing for America is the easiest way to remove barriers, increase sales and create more effective marketing.
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